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Advertising in Obstetrics & Gynecology 2008 Display Advertising Rate Card Direct inquiries to: Pharmaceutical Media Inc. 30 East 33rd Street, 4th Floor New York, NY 10016 Tel: 212-685-5010 Top Classified Advertising 2008 Classified Advertising Rate Card Direct inquiries to: Jennifer Williams Lippincott Williams & Wilkins 351 West Camden Street Baltimore, MD 21201 Tel: 410-528-4049 E-mail: Jennifer.M.Williams{at}wolterskluwer.com Top Advertising Guidelines The appearance of advertising in publications of The American College of Obstetricians and Gynecologosts (and/or in exhibits at meetings of the College) does not constitute a guarantee or endorsement of the quality or value of such product or of the claims made for it by its manufacturer. Furthermore, reference to a product within a paper published by the College does not constitute a guarantee or endorsement of that product or its manufacturer's claims. The fact that a product, service, or company is advertised in a publication, cited in a paper, or exhibited at a meeting of the College shall not be referred to by the manufacturer in collateral advertising. All advertisements are subject to the approval of the Editor and the American College of Obstetricians and Gynecologists. The editor reserves the right to decline or refuse advertisements at any time. Pharmaceutical advertisements must be approved by the FDA for specific uses and indications. Product claims should be based on published data and, preferably, the reference to the studies should appear on the advertisement. Advertisements may be refused in the event that new copy is discovered to be inconsistent with previously approved advertisements and their indications or use. Teaser ads, such as "Coming Soon," may be acceptable prior to FDA approval but may not list implied indications or dosage and may only show the name of the product or the name of the parent company consistent with DDMAC guidelines. Products and services that are of interest to physicians as practitioners, business-persons and consumers, are generally acceptable. These products and services include medical equipment, services, medical software, practice management products/services and medical web sites. The Editor determines the eligibility of advertising on products intended for preventative, diagnostic, or therapeutic purposes. Top | |||||||||||||
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